Tag Archives: ppc

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How to calculate Click Through Rate (CTR)?

Click Through Rate (CTR) is the number of users who clicked on an ad on a web page divided by the number of times the ad was delivered (impressions) via Google search only. The average number of Click...
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Get Maximum exposure through Pay per Click

Pay per click (PPC) is an Internet advertising model used on search engines, advertising networks, and content sites, such as blogs, in which advertisers pay their host only when their ad is clicked. ...
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