Tag Archives: CPM

Home Posts tagged "CPM"

How to calculate Click Through Rate (CTR)?

Click Through Rate (CTR) is the number of users who clicked on an ad on a web page divided by the number of times the ad was delivered (impressions) via Google search only. The average number of Click...
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Is CPC Based Advertising Model Important?

Cost per impression (CPM) phrase used in online marketing and advertising related to web traffic. This technique is useful in measuring cost of a specific e-marketing campaign. It is applied with web ...
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