In this article we will discuss the easy step to start the new project of Seo. This article will give you a scenario about the promotion of the project.
1. First of all check the domain name of the site. Try to use the domain name related to your targeted keyword
2. See the age of the domain name. If domain name is old than it would be better
3. Now time comes for On Page Optimization. Use the name of the page related to keyword like Seo-Services.aspx. In on Page Optimization you would have to work on the content of the website. The content of every page should be informative and different. The content of the web should contain your targeted keywords. Try to use short and informative contains and use the <H1>, <H2>, <B> for keywords. Use the keywords in anchor tag. Like<a href=”#”>Zimbra Hosting</a>.This type of linking will help user as well as Search Engines to recognize the pages easily. Title of the page is also very important part. Use the title according to the content of the page. Don’t use too many keywords in the title. Use your main keywords in the title. Search Engines Show the description of your website in SERP. So use short and informative description for your website. Be aware about the keyword density in you website. Keyword density means how many keywords used among total number of words. Keyword density should between 1 to 7%.Use alt and title attribute in image tag and feed keywords in these attribute.
4. Off page Optimization is another method to optimize website for the search engines without any changes in the webpage. In Off page optimization main aim should be to get the maximum links from theme based sites. You can get the links from Article submission, Blog submission, forum activities, Book Marking, Link building (one way, two ways and three ways), directory submission. In Off Page optimization the best way to get the links and traffic is use Social Media sites. Promotion of websites in Social media sites is called Social media optimization or SMO. There are thousands of Social media sites where you can promote your website. Some of popular media sites are Stumble Upon, Face book, Twitter, Orkut, Digg, Delicious etc.
You would have to promote your website continuously in social media sites, forums, blog etc. After two or three months of continues work on your project you will get the result.